Table: Course Structure Table of the Master's Program of the Graduate Institute of Management, National Taiwan Normal University (GPE)
Applicable Academic Year | Compulsory Credits | Elective Credits | Minimum Total Credits Required for Graduation |
2022 | 12 credits | 33 credits | 45 |
Required Course, 12.0 credits are required.
Course ID | Subjects | No. of Credits | Class Hours | Remarks | |
Teaching Hours | Experiments (Internship) | ||||
MBM0061 | Econometric Analysis | 3 | 3 | Prerequisite course: Statistics | |
MBM0001 | Financial Management | 3 | 3 | Prerequisite courses: Accounting, Economics | |
MBM0002 | Marketing Management | 3 | 3 | ||
MBM0095 | Humanistic Leadership | 3 | 3 |
Elective Course, 33.0 credits are required.
Course ID | Subjects | No. of Credits | Class Hours | Remarks | |
Teaching Hours | Experiments (Internship) | ||||
MBM0005 | Consumer Behavior | 3 | 3 | ||
MBM0017 | Service Marketing | 3 | 3 | ||
MBM0035 | Special Topics on Marketing | 3 | 3 | ||
MBM0036 | Special Topics on Service Marketing | 3 | 3 | ||
MBM0038 | Brand Management | 3 | 3 | ||
MBM0040 | Integrated Marketing Communications | 3 | 3 | ||
MBM0079 | The Applications of Econometrics | 3 | 3 | Prerequisite course: Statistics | |
MBM0080 | Information Management | 3 | 3 | ||
MBM0048 | Multinational Financial Management | ||||
MBM0082 | Organizational Behavior | 3 | 3 | ||
MBM0085 | Special Topics on Consumer Behavior | 3 | 3 | ||
MBM0086 | Human Resource Management | 3 | 3 | ||
MBM0088 | Fixed-Income Analysis | 3 | 3 | ||
MBM0090 | Product Innovation and Marketing Management | 3 | 3 | ||
MBM0092 | FinTech and Its Applications | ||||
MBM0094 | Business Data Visualization Design and Practice | 3 | 3 | ||
IAM0084 | Special Topics of Global Business and Strategy | 3 | 3 | ||
IAM0094 | Data Mining | 3 | 3 | ||
IAM0068 | Service Strategy and Management | 3 | 3 | ||
IAM0082 | International Marketing Management | 3 | 3 | ||
IAM0100 | Business English Writing & Communication | 3 | 3 | ||
IAM0101 | Text Mining | 3 | 3 | ||
O5M0003 | The Art of Marketing: Sun Tzu’s Modern Managerial | 3 | 3 | Common elective for the master student at the School of Management | |
O5M0006 | Practice Topic of Asia Management | 3 | 3 | Common elective for the master student at the School of Management | |
O5M0008 | Negotiating World Class Mergers and Acquisitions Deals | 3 | 3 | Common elective for the master student at the School of Management |